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Measure Protocol - Blog

Measure Protocol


Recent Posts

1 min read

Duarte S. Simoes de Almeida joins us as Finance Director

By Measure Protocol on Feb 12, 2020 3:35:44 PM

Please help us give Duarte a warm welcome! 


Measure Protocol Adds Duarte S. Simoes de Almeida as Finance Director 
Global financial and growth expert takes newly formed position at award-winning blockchain company 

Topics: news
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2 min read

Our top three takeaways from SampleCon 2020

By Measure Protocol on Feb 11, 2020 10:16:43 AM

The SampleCon two-day conference brings in industry players from organizations across all facets of the market research sample space, and 2020 was no different. We met with colleagues old and new, attended many of the conference sessions and we took the stage during a panel that explored the future of the sample space. As we talked with others and listened to the speakers, several “themes” emerged that seemed to dominate the conversation.

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1 min read

Measure Protocol heads to SampleCon 2020 to talk blockchain

By Measure Protocol on Jan 21, 2020 12:22:07 PM

In just a few days, we will be in good company in Atlanta with key industry players hailing organizations across all facets of the sample space. That's right, we're headed to SampleCon to dive right in to industry issues, challenges, trends and most importantly, successes with our peers and colleagues. While the dinners, after parties and receptions at this conference are always a blast, we're most looking forward to some of the insights that will be shared from the stage.

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2 min read

Guy Wates joins the Measure Protocol team

By Measure Protocol on Jan 14, 2020 12:33:03 PM

We are pleased to welcome Guy Wates to our team. See the news release below for more information about his role and experience. Welcome Guy! 

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1 min read

Can cryptographic techniques help us comply with new privacy laws?

By Measure Protocol on Jan 9, 2020 8:00:00 AM

The January 1st deadline for compliance with the much-discussed California Consumer Privacy Act (CCPA) has now come and gone. Experts say that this newest regulation is another large step toward more widespread consumer privacy legislation on the horizon. How can companies keep up? In market research, we deal with a large amount of consumer information, so it stands to reason that we must lead the way - on some level - in privacy protection.

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2 min read

News: Measure closes new round of funding

By Measure Protocol on Jan 7, 2020 12:00:00 PM

We were excited to announce the close of our latest round of funding earlier today. Check out our news release below for all the details!

Topics: blockchain news
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2 min read

Measure wins the ACS/MRS Best Technology Innovation Award

By Measure Protocol on Dec 10, 2019 10:17:02 AM

We were honored and humbled to receive a prestigious award last week: the 2019 ASC / MRS Award for Best Technology Innovation. This annual award is for outstanding and innovative applications of software or technology which have directly contributed to a demonstrable improvement in the effectiveness of market, opinion or social research. See the news below! 

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2 min read

Join us at Converge to talk Emerging Data Collection Methods

By Measure Protocol on Dec 6, 2019 2:47:11 PM

We'll be joining our colleagues from a cross-section of industries next week in Los Angeles at the Insights Association Converge Conference, held December 10-11 at the Intercontinental Downtown. The conference was designed to serve those who are working in in digital analytics, data science, consumer insights and market research. We're looking forward to joining everyone at the show, and enjoying the warm southern California climate.

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2 min read

Blockchain-powered online research community for cannabis users

By Measure Protocol on Nov 13, 2019 10:53:58 PM

We are excited to announce our latest online research community in partnership with Broccoli! The new community will seek to provide a forum for cannabis consumers and enthusiasts to share their opinions and insights inside a blockchain enabled ecosystem. Users can download the app at www.broccolilife.com and begin participating in surveys, studies and trials, all while earning fair compensation.

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2 min read

Uncovering what people really, really want from their own data

By Measure Protocol on Nov 11, 2019 2:26:40 PM

Our CMO Paul Neto shared his thoughts about privacy, compensation and data usage with The Next Web’s (TNW) 10 million visitors recently. His article, called “Your customers don’t want absolute privacy — just fair compensation for their data”, explores the current consumer landscape when it comes to things like privacy, data ownership, and corporate responsibility. He addresses these issues through the lens of the data and insights we uncovered by tapping into to users of our MSR app.

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