Ever wonder what your consumers are doing when they aren't with you?
The wait is over. Introducing the Measure Platform. Access the most diverse set of digital behaviors = Better Business Outcomes
We empower publishing, media, agency and marketing professionals to drive brand success through data-driven decisions and staying one step ahead of evolving market trends, ensuring maximum impact.
Curious to know if your audience is spending more on a product than your competitors?
OUR products
Measure's Data Solutions
Discover Consumer Behaviors
Measure has the world’s largest holistic behavioral dataset on consumer behavior across all their daily digital touchpoints. Measure Discover includes a detailed look inside search, browsing, Amazon, TikTok and YouTube, allowing you to uncover trends over time around attention, intent and purchase.
Power Index
Need to know how you win against your competitors when it comes to search/intent? Want to see where your consumers are spending their money overall? Measure’s Power Index combines true audience behaviors across your apps, services, social pages, websites and/or actual purchases to create an index vs your competitors. Real behaviors. Multiple ways to win.
Affinity
Measure’s Affinity is the only product that captures every user level digital touchpoint and provides a consolidated affinity score. You can finally see a true indication of affinity that includes search, purchase, web browsing, social engagement and more. Leverage your scores to both beat the competition and deepen your intelligence on your audience's preferences for strategy and planning purposes.
Privacy and Compliance
At Measure, we offer a fully-compliant environment where people share data on application usage, media consumption, social media activity, and purchasing history. We ensure that user data is protected at all times, building trust and fostering a safe and rewarding space for data sharing. This means better data and outcomes for everyone.
MSR APP
"When we used it recently, the quality of data was remarkable - it needed no manual processing at all so the time-to-insight was greatly reduced. And Measure's commitment to 'fairtrade' data meant we could use it with a clear conscience. There are similar point solutions for specific digital data sources, but the flexibility means you can be more creative."
"We're in a major period of transformation for the data collection industry … Pioneering technologies like Measure Protocol significantly deepen the levels of trust that are — and will be needed —to power data into the next century.”
Why clients choose Measure
True behavioral data from the source- Behavioral data across iOS and Android
- Time stamped, daily digital behaviors for Gen Z, Millennials and Gen X.
- 100% zero-party, fully-permissioned data
- Ability to supercharge your 1st party data - see what your consumers are doing when they aren't with you
- The most comprehensive view of search/intent available anywhere, including Chrome, Safari, TikTok, Amazon, YouTube, ChatGPT and Gemini.
- Data available via the Measure Platform with user-friendly dashboards, or via regular data feeds to power your BI.
Bryony Iles, Explain Research
BLOG & INSIGHTS
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